Kristina Ellis is a Certified HR Professional & Certified Life Coach who specializes in building confidence and professional development. Her passion is to help drive inspiration and equip people and workplaces to make change, innovation, and transformation possible. Kristina likes giving back to the community, actively mentoring and empowering young women to believe in their power.

Kristina radiates love and has transformed many lives and I knew that is what she wanted to exude through her budding brand, Krysalis, LLC. Kristina’s Brand Archetype is the Magician where their core values are imagination, transformation, and discovery; therefore, naturally, her brand needed to reflect this expression with bright & sophisticated colors. Her logo concept incorporates the butterfly which speaks to the journey of this locust called the ‘crysalis’ experience. With a few touches of gold and a pattern of whimsical butterflies, her brand will dominate the space as a brand that empowers people and the workspaces.